How to create content your clients love
You’re busy doing the real work of your business, so it’s important that every marketing effort is intentional: you only create content your clients love. You want the people you serve to find your content. And you want it to resonate with more people. You want them always coming back to you as their go-to […]
How to post on Instagram for your online business
For most women entrepreneurs it’s important to use Instagram for your online business. But it can feel time-consuming and like you’re putting in a lot effort for very low returns in the form of clients, a bigger email list, etc. I promise it doesn’t have to be so hard! Time to give you a content […]
Invest in Your Online Business (The Hardest Lesson for Online Business Owners)
The hardest lesson I’ve had to learn as an entrepreneur is that you need to invest both time AND money in your business before you earn a profit. Yes – even an online, service-based business owner like me. The myth about when to invest in your online business As someone who works with both […]
Can you use a blog for marketing?
Last week, a friend in my Mastermind asked a question: Is it selling out to use a blog post for marketing? As a content writer and blog coach, I’m going to share with you what I told her: Dear Friend, Unless you’re using your blog like a journal (which no business ever should, including […]