Holiday 2021 Gift Guide
Time for our Holiday 2021 Gift Guide featuring our favourite small businesses! It’s that merry and bright time of year again, thanks to plenty of candles and tricked-out local shops. Here at Emma Givens: Content & Copy, we’re lucky to work with some of these amazing small business owners ourselves. Per tradition, we’ve put together […]
How to write your Client Success Story: (a core piece of brand messaging!)
Sending a big thank you to the junior copywriter on my team, Sarah Kaufmann, for repurposing my video on Your Client Success Story into this super handy blog post! Let’s talk about your ideal Client Success Story. This copywriting staple educates your reader (and hopefully potential client) about the incredible things a past client has […]
How to repurpose your podcast for more content!
Do you have a podcast and wish you could talk out every piece of content? That you could somehow transform it into a YouTube video, or a blog post, or even social media captions? I’ve gotcha – you’re about to learn exactly how to repurpose your podcast (and other audio) into many different types of […]
How to repurpose videos for more content!
We’re going to talk about how to repurpose videos and turn them into other types of content so you get maximum visibility. Plus, you’ll free up time to do the work that matters most! Revisit your video assets Step one is to take stock of what videos you’ve already created for your business. Have you […]
How to repurpose your blog posts for easy content!
Repurpose your blog post so it works harder for you! Honestly, content repurposing is the system that saves me the most time in any given week. It’s how I manage to put out a blog post, a YouTube video, and about 5 social media posts every week with only about 2 hours total work. (One […]
How to create content your clients love
You’re busy doing the real work of your business, so it’s important that every marketing effort is intentional: you only create content your clients love. You want the people you serve to find your content. And you want it to resonate with more people. You want them always coming back to you as their go-to […]
How to post on Instagram for your online business
For most women entrepreneurs it’s important to use Instagram for your online business. But it can feel time-consuming and like you’re putting in a lot effort for very low returns in the form of clients, a bigger email list, etc. I promise it doesn’t have to be so hard! Time to give you a content […]
How to choose themes for your blog
Do you ever sit down in front of your computer and wonder “What should I write this blog post about?” If that question comes up on a monthly, or even weekly basis, of course you’ll feel frustrated and overwhelmed by blogging for your business. You might even think that it takes so many hours to […]