The Key Difference Between Copy and Content Writing
What if you could confidently write any piece of your website or social? What if you knew without a shadow of a doubt that it was worth the effort because it would achieve your goal of either nurturing your audience or converting them into paying clients? Understanding the goals and strategies behind copy and content […]
How to Overcome Writer’s Block
Last week on the blog we explored the most common reasons why you don’t feel like writing. This week it’s all about the nitty gritty details of how to overcome writer’s block so you can start creating again and get your message out to the world in a way that feels good. Embrace the […]
Why You Don’t Feel like Writing
You don’t feel like writing – but as an online business owner, writing is a big part of what you do! Whether you’re posting on social media, crafting your latest blog post, updating that sales page, or hitting send on an email, your day is full of writing. There are 2 camps here: 1. […]
Your voice is what makes your blog unique
Your blog should feel like home to your ideal readers. If you’re an online business owner, it should be the hub of the community you’ve created for yourself in the online space. That’s because the more time readers spend on your website and the more they engage with you through comments and social shares, the […]
Travel as inspiration – and how to find inspiration when you’re stuck at home
The best ideas always come when I’m traveling and meeting new people. I truly believe that’s why some of the greatest writers in history have lived all over the world – just take Hemingway as an example. (He also hopped from Toronto to Europe, so I’m in good company!) Why do we get so […]
Daily Writing: How to Improve your Business and Life
Daily Writing is a guest post by my long-time friend Sally who has just launched her own blog – learn more about her at the bottom of this post! Do you want to improve as a writer? Perhaps you want to find your voice and grow your blog. What if I told you there was […]
Your Blog is Not Your Journal
Your blog is not your journal. This often comes as news to the business owners, podcasters, and influencers I work with on a daily basis in my Blog Your Way to Visibility Coaching program. We need to stop clinging to the days of LiveJournal, when blogs were popularly seen as an online diary of sorts. […]
On Writing: Facing your Fear of the Blank Page
How do I start writing? This is the most common writing question I get from practicing writers and my first-time clients. They all want to create something so true to them, and so well-crafted, that they psych themselves out before even giving it a shot. The blank page lies open before them, so eerily clean. […]
Why I’m a Writing Coach
My heart’s swelled 3 sizes since I became a writing coach for women creating business blogs and personal memoirs. It fills and expands every time a new client (read: friend) connects with me, whether she’s experienced but feeling blocked, or overwhelmed as she starts writing for the first time. I love helping her create a […]