How to Create a Welcome Email Sequence in 5 Steps

Sending a big thank you to the junior copywriter on my team, Sarah Kaufmann, for repurposing my YouTube video on How to Create a Welcome Email Sequence in 5 Steps into this super handy blog post! So you have an email list, but what do you do when someone joins? What do you do after […]

7 Copywriting Exercises- How To Write Better Sales Copy

Sending a big thank you to the junior copywriter on my team, Sarah Kaufmann, for repurposing my YouTube video on 7 copywriting exercises to better your sales copy into this super handy blog post! Are you an entrepreneur dedicated to writing effective sales copy? Or…  Are you an emerging copywriter who wants to write effective […]

How to write your Client Success Story: (a core piece of brand messaging!)

Sending a big thank you to the junior copywriter on my team, Sarah Kaufmann, for repurposing my video on Your Client Success Story into this super handy blog post! Let’s talk about your ideal Client Success Story. This copywriting staple educates your reader (and hopefully potential client) about the incredible things a past client has […]

How to repurpose your social media posts for easy blog posts and more!

Next in our series on making content creation easy is learning how to repurpose your social media captions! This is a great option for you if posting on Instagram or Facebook comes super easy to you, but sitting down to writing a blog post from scratch or a video script feels too time-consuming. Let’s cut out […]

How to repurpose your blog posts for easy content!

Repurpose your blog post so it works harder for you! Honestly, content repurposing is the system that saves me the most time in any given week. It’s how I manage to put out a blog post, a YouTube video, and about 5 social media posts every week with only about 2 hours total work. (One […]

Why you should repurpose content!

Repurpose content to save you time, money, and effort! Sound good? It’s about to get even better. Does writing a single blog post take upwards of two, three, or even four hours? Are you overwhelmed by the idea of adding yet another content medium to your list? Repurposing will save you so much grief!   […]

Social media writing prompts for engaging captions!

Ever struggle coming up with what to write on social media? Or feel like it’s all over the place, without any strategy? Well, social media writing prompts will give you something intentional to say! We’ve covered the three main content buckets you need for your social media marketing already on the blog. I encourage you […]

How to post on Instagram for your online business

For most women entrepreneurs it’s important to use Instagram for your online business. But it can feel time-consuming and like you’re putting in a lot effort for very low returns in the form of clients, a bigger email list, etc. I promise it doesn’t have to be so hard! Time to give you a content […]

How to choose themes for your blog

Do you ever sit down in front of your computer and wonder  “What should I write this blog post about?” If that question comes up on a monthly, or even weekly basis, of course you’ll feel frustrated and overwhelmed by blogging for your business. You might even think that it takes so many hours to […]

Top 5 overused copywriting phrases + why you use them

We’re going to get to those overused copywriting phrases in a second – but first, let’s see if you agree with me: As an online business owner, you’ve seen some really bad copy.   I’m gonna bet that you’re nodding.     You’ve browsed websites for your own coaches and assistants or stumbled across Facebook […]