The problem with starting an online business
The problem with starting an online business is not your entrepreneurial dreams – it’s the self-appointed gurus of the online business world. They’re the gatekeepers: you know, the ones whose affiliates bombard your inbox once or twice a year, promising that this is the one course you need to make money online, and as passively […]
A Gift Guide from a Writing Coach for Small Businesses
As a writing coach for small businesses, I’ve been blessed to support many entrepreneurs through the challenges of the past year. I believe deeply in the work they’re doing and the genuine love they put into their work. So this holiday gift guide will highlight a couple of these incredible humans and their wide-ranging offers! […]
How to Learn the Basics of Copy and Content Writing
A few weeks ago, I spoke about how to learn the basics of copy and content writing on the Pretty Sure We Can Do Better podcast with Angie Cazares. The episode, Be Brave and Act on Your Intuition, Even if it Means Going Against the “Expected” Path, also dives into my experience of strengthening – […]
Invest in Your Online Business (The Hardest Lesson for Online Business Owners)
The hardest lesson I’ve had to learn as an entrepreneur is that you need to invest both time AND money in your business before you earn a profit. Yes – even an online, service-based business owner like me. The myth about when to invest in your online business As someone who works with both […]
The #1 copywriting formula to know for your business
If you’re an online business owner, you’ve probably heard that there are copywriting formulas meant to make your sales pages, Instagram posts, and even emails more engaging. But doesn’t the word “formula” sound complicated, foreign, and even a bit sleazy? First, let me prove to you just how uncomplicated a copywriting formula can be […]
The Key Difference Between Copy and Content Writing
What if you could confidently write any piece of your website or social? What if you knew without a shadow of a doubt that it was worth the effort because it would achieve your goal of either nurturing your audience or converting them into paying clients? Understanding the goals and strategies behind copy and content […]
How to Overcome Writer’s Block
Last week on the blog we explored the most common reasons why you don’t feel like writing. This week it’s all about the nitty gritty details of how to overcome writer’s block so you can start creating again and get your message out to the world in a way that feels good. Embrace the […]
Why You Don’t Feel like Writing
You don’t feel like writing – but as an online business owner, writing is a big part of what you do! Whether you’re posting on social media, crafting your latest blog post, updating that sales page, or hitting send on an email, your day is full of writing. There are 2 camps here: 1. […]
Your voice is what makes your blog unique
Your blog should feel like home to your ideal readers. If you’re an online business owner, it should be the hub of the community you’ve created for yourself in the online space. That’s because the more time readers spend on your website and the more they engage with you through comments and social shares, the […]
Writing Inspiration – Where to find it?
I rarely get inspiration sitting at my desk, staring at a blank screen. And yet, like so many of you, that’s how I spend the majority of my days as an online business owner! So, where do I find my creative juice? What brings me writing inspiration? 1. Show up to your part – […]