How to repurpose your blog posts for easy content!

Repurpose your blog post so it works harder for you! Honestly, content repurposing is the system that saves me the most time in any given week. It’s how I manage to put out a blog post, a YouTube video, and about 5 social media posts every week with only about 2 hours total work. (One […]

Why you should repurpose content!

Repurpose content to save you time, money, and effort! Sound good? It’s about to get even better. Does writing a single blog post take upwards of two, three, or even four hours? Are you overwhelmed by the idea of adding yet another content medium to your list? Repurposing will save you so much grief!   […]

Social media writing prompts for engaging captions!

Ever struggle coming up with what to write on social media? Or feel like it’s all over the place, without any strategy? Well, social media writing prompts will give you something intentional to say! We’ve covered the three main content buckets you need for your social media marketing already on the blog. I encourage you […]

How to post on Instagram for your online business

For most women entrepreneurs it’s important to use Instagram for your online business. But it can feel time-consuming and like you’re putting in a lot effort for very low returns in the form of clients, a bigger email list, etc. I promise it doesn’t have to be so hard! Time to give you a content […]

How to choose themes for your blog

Do you ever sit down in front of your computer and wonder  “What should I write this blog post about?” If that question comes up on a monthly, or even weekly basis, of course you’ll feel frustrated and overwhelmed by blogging for your business. You might even think that it takes so many hours to […]

Adopting a Personal Therapy Dog: Part 2 — My Companion Paws match!

You’ve been waiting patiently since Part 1, and I finally have great news about the adoption of my Companion Paws personal therapy dog! Back in the fall, Companion Paws, the organization that runs this program, decided to work 100% in partnership with a rescue center in Cabo San Lucas, Mexico. They’re organized and consistent, rehabilitating […]

Top 5 overused copywriting phrases + why you use them

We’re going to get to those overused copywriting phrases in a second – but first, let’s see if you agree with me: As an online business owner, you’ve seen some really bad copy.   I’m gonna bet that you’re nodding.     You’ve browsed websites for your own coaches and assistants or stumbled across Facebook […]

How to Learn the Basics of Copy and Content Writing

A few weeks ago, I spoke about how to learn the basics of copy and content writing on the Pretty Sure We Can Do Better podcast with Angie Cazares. The episode, Be Brave and Act on Your Intuition, Even if it Means Going Against the “Expected” Path, also dives into my experience of strengthening – […]

The #1 copywriting formula to know for your business

If you’re an online business owner, you’ve probably heard that there are copywriting formulas meant to make your sales pages, Instagram posts, and even emails more engaging. But doesn’t the word “formula” sound complicated, foreign, and even a bit sleazy?   First, let me prove to you just how uncomplicated a copywriting formula can be […]

The Key Difference Between Copy and Content Writing

What if you could confidently write any piece of your website or social? What if you knew without a shadow of a doubt that it was worth the effort because it would achieve your goal of either nurturing your audience or converting them into paying clients? Understanding the goals and strategies behind copy and content […]